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What’s been happening in the OTA Industry? [Infographic]

Rate parity agreements have been a widely debated topic in the online booking industry for some time now. With these rate parity agreements booking websites can prohibit hoteliers from offering lower rates on other websites. Since several European authorities have ruled the best price guarantees of Booking and Expedia as illegal and anti-competitive, these OTAs have softened their policies allowing more competition. Or so they say. With high commissions still on the rise, there is no stopping to the OTAs. Read our infographic to get an update on all the recent changes in the hotel market.

 

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