Fifa World Cup, Carnival, Olympic Games – these are just a few occasions that cause a rise in tourism. Whether they are seasonal or it is a one time opportunity for the city, the important thing is to know how to handle the people coming and how to benefit from the whole event.
Hoteliers know, that their revenue doesn’t grow the same way all throughout the year. Often, it depends on the climate. Sometimes, however, it is a man, not weather conditions, that affects the number of tourists visiting a given country. Sporting events, because they will be the subject of this article, can drastically change the number of foreign visitors, as well as the entire economy of the country. But are they truly worth it?