The world of travel is changing all the time. In fact, it is one of the most diverse and rapidly changing industries in the world. As more and more travel shows are being aired and more people become aware of their options, thanks to the internet, the range of choice is expanding almost on a daily basis and producing trends you never thought would exist.
In part one I reviewed what the Membership Economy is and how you might be able to use the modal to increase your revenue for good. In part two I am going to outline some of the ideas you can implement in order to take full advantage of the growing trend of a membership economy style business.
The Membership Economy shows us that the world around us is changing on a daily basis. From electric cars, the swipe left or right concept, to the return of fascist ideology in the mainstream. We are constantly having to adapt and change our daily practices to survive in the world we live in.
You feel as if you are doing all you can to keep your revenue up for your hotel. You are advertising on OTA’s and across social media. You have invested in some training for your staff and you have applied a lot of advice you have read on the internet, or at least you think you have. So why is it then that your hotel still seems to struggle to make a profit? Or worse, it isn’t making a profit at all. So where are you going wrong? What else can you do? Why is nothing working? Here we will examine the process of turning around a failing business and what you need to be doing differently to make it happen.
A statement in response to the CMA investigations into Big OTA’s Recently it has been revealed that some of the major OTA’s such as booking.com and Expedia.com are under investigation by the CMA for malpractice. The concerns for the investigation according to the BBC are;
As a hotelier, you know the importance of customer service. It is, in fact, the most crucial aspect of your work. You know, that the more you try for them, the more your customers will appreciate your work. If you ensure excellent service, you will get great reviews and returning guests. One of the best ways to ensure that, is by making their experience one of a kind. Today, we will have a closer look at personalization in the hospitality industry.
Managing a hotel is a quite difficult job, to begin with. You have to make sure everything is top-notch so that your customers feel welcome and go back. However, what do you have to do to attract customers to visit your hotel in the first place? Let’s have a look at some ideas on how to advertise your business.
We are very excited to announce, that we are now the official partner of Visa!
Technology is changing the World. It affects almost all aspects of our lives. That means, it also has an impact on the travel industry. I have already spoken about the possible future of hospitality, where I have briefly mentioned the concept of a smart hotel room. Today, I will expand on this idea and discuss the possibilities that lie ahead of us.
Each year thousands of events for the travel industry professionals and enthusiasts take place all around the World. It can be a little confusing and difficult to work around. Which conferences and trade shows should you focus on the most? Which are the most important travel industry events for specific markets? Today, we will introduce you to our favourites.